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2010 Heisman Trophy Watch: Vegas Odds Favor Cam Newton, LaMichael James And Andrew Luck Fighting For Second

Thanks to the Vegas site BoDog.com, we now know that everyone seems to believe Auburn Tigers quarterback Cameron Newton is capturing college football's most coveted individual prize. Newton is currently listed at -300 (risk three dollars to win one), putting him way ahead of his main competitors. It seems a spectacular campaign in the SEC is more than enough to assure that Newton takes home the award.

Oregon Ducks tailback LaMichael James is nearest at +150 (risk two dollars to win three), and Stanford Cardinal quarterback Andrew Luck is at +175 (risk four dollars to win seven). Kellen Moore of the Boise St. Broncos figures to be the fourth individual to be invited to New York City for the ceremony, but he's a true dark horse at +500 (risk one dollar to win five). And if you want a true shot in the dark, Oklahoma St. Cowboys wide receiver Justin Blackmon is listed at +5000 (risk one dollar to win fifty).

So Luck seems to be in a battle for second place with James. Can the name recognition be enough to push him up the ballot?