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Summer Football Or The Sensitive Side Of Athletes And Their Fans

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Even though baseball owns the summer, football has been making in-roads into baseball's seasonal hegemony. By this, I'm talking about the premier of VH1's Chad Ochocinco's "The Ultimate Catch" and the second season of Terrell Owens' "The T.O. Show."  

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I know reality television shows based around scripted romance make for great banter among audiences, but I wonder to what extent showing the emotional/sensitive side of athletes (and entertainers in general) operates as "damage control" for those with reputation issues on and off the field. Or is VH1 trying to draw a new market, perhaps, sports-fanatic men (and there are a ton of us)?

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Ochocinco uses sports events as a method -- a training "dating" camp followed by head-to-head matchups bracket-style -- to figure out which girl is the "ultimate catch." The T.O. Show provides more scripted drama about his demons that probably aims to repair his damaged reputation. Set your DVRs, because you'll rather watch this than re-runs of last season's sitcoms. Both begin this Sunday, July 11, on VH1.

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The Ultimate Catch, Sundays at 9:00 p.m. PDT

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The T.O. Show Season 2, Sundays at 10:00 p.m. PDT (premier this weekend begins at 10:30 p.m.).

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For "The Ultimate Catch" trailer and commentary from Cincinnati Bengal's fans, check out SBNation blog buddy, Cincy Jungle.